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Patient Services Strategy Director

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Mettawa, Florham Park
Posted 4 hours ago
3 views

Job Description

The Patient Services Strategy Director establishes a direct interface between AbbVie Patient Services (APS) and the Oral Migraine team to champion patient support. The role is the strategic, marketing and cross-functional lead who charts the course to ensure patients have an optimal treatment experience on their prescribed AbbVie product.

This position is ideal for someone with strong strategic planning, marketing and stakeholder management experience. It may be of particular interest to individuals with a background in healthcare marketing, customer experience, or access strategy.

Job Responsibilities:

  • Cross-functional strategist and critical link between the Oral Migraine Brand Teams and AbbVie Patient Services (APS) for the portfolio of products, representing APS on the Integrated Brand Team (IBT) and the IBT to APS
  • Responsible for leading overall strategy and marketing for the Oral Migraine patient support program (optimization and upcoming launches) including:
    • Gathering and aligning inputs from the cross-functional Patient Access and Care Team (PACT)
    • Leading the PACT to define APS franchise and brand strategies
    • Support cross-functional team to identify and articulate customer needs, market insights, industry and marketing trends and other ways to enhance patient support
    • Orchestrates PACT to deep dive into program effectiveness and improve experience
    • Develop PSP narrative and lead presentations for senior leadership reviews
  • Leads APS annual Investment Allocation (IA) process and strategic plans and supports brand strategic planning initiatives (ie, LRR, SP2) to ensure fit-for-purpose patient support program ecosystems in consideration of brand life cycle and patient needs
  • Leads APS and Oral Migraine senior leadership reviews to ensure cross-functional alignment
  • Accountable for consistent, timely information sharing with all functional stakeholders on strategic initiatives and program performance
  • Lead cross functional teams to identify customer needs, industry trends and other ways to enhance current patient support programs.
  • Facilitate leadership meetings in partnership with the AbbVie Patient Service planning group to make decisions to advance the Patient Support Program
  • Manages a team; coaches, guides, and develops team to work with APS and Oral Migraine brand teams as a trusted partner
  • Tracks brand needs, economics, strategies, timelines, and priorities while staying abreast of Oral Migraine condition and patient trends
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