Consumer Marketing Manager I/II – US ONCOLOGY, VENCLEXTA

Our talented, highly creative marketing professionals put AbbVie in the best position to win by driving strategic direction, leading product teams, and creating targeted, evidence-based product messaging to deliver value to our customers. Marketing professionals are among our most versatile performers. AbbVie marketing professionals are involved in just about every aspect of our business.

It is an exciting time to join AbbVie’s growing oncology team as we pursue our mission to have a remarkable impact on the lives of people affected by cancer. Come join an inclusive AbbVie Oncology culture that fosters trust in each other, curiosity, growth in ourselves and our organization, and joy in what we do! AbbVie Oncology offers you immense opportunities to explore your interests and help you achieve your goals. Hear directly from our AbbVie Oncology colleagues to learn more about our culture, growth opportunities, and what makes AbbVie Oncology a great place to work!

The Marketing Manager will help design, develop, and implement commercial plans and programs needed to support the National and Regional on-market execution of VENCLEXTA. The Marketing Manager will collaborate closely with the Associate Director of Marketing and the Brand Team to lead without authority and work collaboratively with the integrated commercial team and cross-functional brand teams. Externally, they will work with co-promotion partners, agencies and consultants to successfully advance business objectives.

Key Responsibilities Include:

• Develop tactics that align to the strategic brand plan for Patient/Consumer marketing activities.

• Work collaboratively with co-promotion partners to develop innovative patient marketing initiatives that are aligned with market research and key patient insights.

• Work closely with HCP Marketing and Sales Teams to ensure effective pull-through of patient marketing tactics.

• Manage key aspects of projects involving internal/external partners, consultants, and agencies.

• Lead and/or participate in cross-functional teams.

• Work collaboratively with Brand Technology Solutions partners, Digital Labs & Analytics partners to assess performance monitoring, reporting and optimization

• Continuously monitors tactic performance and proactively provides recommendations to drive optimization